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Red Whale Studio.

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Red Whale Studio.

705830389_18030086714810091_4288347416309068663_n.jpeg

WIP 

Work in poliss


Area
 


Brandind
Type
Illustration


 


WIP
Officine
condivise


 


Client
 

This illustrated brand book aims to build an authentic connection with audience through the process of humanising a professional service. The project centres on communicating core corporate values through a contemporary narrative framework.

This illustrated brand book aims to build an authentic connection with audience through the process of humanising a professional service. The project centres on communicating core corporate values through a contemporary narrative framework.


Credits:

Project: Red Whale studio 
Animation: 
Photo: 

706538137_18030335063810091_4025805212529897658_n.jpeg

Across its four editions, "ABBAIDA! Film Festival" has consistently adopted the horse as its recurring visual motif. Each year, the subject is reinterpreted through a different graphic approach, establishing continuity while allowing the identity to evolve. The horse functions as the festival's visual thread, connecting each edition within a coherent and adaptable identity system.

Across its four editions, "ABBAIDA! Film Festival" has consistently adopted the horse as its recurring visual motif. Each year, the subject is reinterpreted through a different graphic approach, establishing continuity while allowing the identity to evolve. The horse functions as the festival's visual thread, connecting each edition within a coherent and adaptable identity system.

LOGO

DESIGN.

Across its four editions, "ABBAIDA! Film Festival" has consistently adopted the horse as its recurring visual motif. Each year, the subject is reinterpreted through a different graphic approach, establishing continuity while allowing the identity to evolve. The horse functions as the festival's visual thread, connecting each edition within a coherent and adaptable identity system.

This illustrated brand book aims to build an authentic connection with  audience through the process of humanising a professional service. The project centres on communicating core corporate values through a contemporary narrative framework.

This illustrated brand book aims to build an authentic connection with  audience through the process of humanising a professional service. The project centres on communicating core corporate values through a contemporary narrative framework.

ABBAIDA



Film festival
 


Area
 


Editorial
Photography
type

 


Rwc

 


Client
 


Il progetto fotografico per la campagna ‘We Hate Summer’ dello shop di abbigliamento streetwear Outlaw mette in scena la nuova collezione autunno-inverno 2023, caratterizzata da colori vivaci e audaci. Le foto, scattate presso lo scenario suggestivo dell’Argentiera in Sardegna, contrastano l’estetica estiva con l’energia vibrante dei capi, celebrando l’arrivo della stagione fredda. Le immagini sono destinate poi ad essere utilizzate sui social, e alla creazione di un lookbook cartaceo al fine di pubblicizzare al meglio i prodotti e lo shop.


Credits:

Project: Red Whale studio
Animation: Red whale studio
Photo: Abbàida 
 

pres-03.png

"Movement" is the core design principle of the visual identity for the 2026 edition of "ABBAIDA! Film Festival".

pres_abbaida2026_lr_4.png

"Movement" is the core design principle of the visual identity for the 2026 edition of "ABBAIDA! Film Festival".

The typographic system is built from an uppercase sans-serif typeface used across multiple weights. Its  rigid forms contrast with a progressive variation in weight, generating a controlled sense of movement while preserving consistency and legibility. 

Galleria d’arte con festival cinematografico.png

This approach references the logic of cinematic sequencing: static frames perceived in succession create the illusion of motion. The identity translates this principle into typography through the modulation of visual mass.

Segnalibri del Genoni Film Festival.png
Volantino viola del festival cinematografico.png

The 2026 edition takes place in 3 different towns in Sardinia: Genoni, within the "Giara" plateau, a landscape known for wild horses and seasonal wildflower blooms, Martis and Sassari. These places informed the project's illustrative language.

Manifesti del festival Abbàida!.png
pres-03.png
Galleria d’arte con festival cinematografico.png
Muro di poster del festival Abbàida! (1).png
706538137_18030335063810091_4025805212529897658_n.jpeg
Volantino viola del festival cinematografico.png
Segnalibri materici del festival Abbaidai.png

The 2026 edition takes place in 3 different towns in Sardinia: Genoni, within the "Giara" plateau, a landscape known for wild horses and seasonal wildflower blooms, Martis and Sassari. These places informed the project's illustrative language.

The typographic system is built from an uppercase sans-serif typeface used across multiple weights. Its  rigid forms contrast with a progressive variation in weight, generating a controlled sense of movement while preserving consistency and legibility. 

pres-03.png

The 2026 edition takes place in 3 different towns in Sardinia: Genoni, within the "Giara" plateau, a landscape known for wild horses and seasonal wildflower blooms, Martis and Sassari. These places informed the project's illustrative language.

707545115_18030335099810091_7498919449068322091_n.jpeg

The 2026 edition takes place in 3 different towns in Sardinia: Genoni, within the "Giara" plateau, a landscape known for wild horses and seasonal wildflower blooms, Martis and Sassari. These places informed the project's illustrative language.

Manifesti del festival cinematografico ad Abbàida!.png
706538137_18030335063810091_4025805212529897658_n.jpeg
joppeeee_16_edited.jpg
707545115_18030335099810091_7498919449068322091_n.jpeg
joppeeee_16_edited.jpg
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